Engineering the Roadmap for Your Brand’s Future

Strategic Consulting

Integrating Design with Marketing Expertise

My methodology involves thorough market and tech evaluations to uncover key insights. Collaborating closely with your team, I develop strategic marketing solutions and design integration that resonate with your corporate culture and market goals.

This leads to a precise action plan, designed to enhance customer engagement, fuel future growth, and optimize overall operational effectiveness.

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Cases

Corporate Culture at Vaillant: A Transformation Journey

Strategic interventions in leadership, communication, and workplace design steer Vaillant towards a dynamic and responsive corporate culture, meeting the challenges of the modern HVAC market.

Predictive Maintenance at Thiele with AI-driven Solutions

Thiele leverages cutting-edge machine learning technologies to enhance the reliability of their conveyor systems. This case study delves into the implementation of predictive maintenance strategies that significantly reduce downtime and operational costs.

Birkenstock.
SoleDXB.

Sole DXB, Dubai: Attracted over 36,000 visitors and generated 1,500 leads, showcasing expert concept development, creative direction, project management, and local staff training.

Designing Experience: BMW erleben Event with Bowers & Wilkins

Crafting an immersive experience where luxury meets innovation, the ‚BMW erleben‘ event, designed in collaboration with Bowers & Wilkins, achieving a notable increase in lead generation.

Building a Blue-Tech Ecosystem in Southern Africa

GIZ’s Make-IT in Africa initiative is pioneering the development of a sustainable blue-tech startup ecosystem, harnessing the region’s rich maritime resources to foster economic growth, job creation, and environmental sustainability.

Shaping Morfius’s Market Entry in Europe.

Discover how strategic consultancy transforms Morfius’s approach to the European market, integrating cutting-edge design and precise marketing strategies to enhance their AI application outreach.

Leading the Digital Frontier in Adventure Tourism

Strategic leadership in the CMO role has shaped Explorer Elite’s market entry, merging innovative marketing with dynamic branding.

Solving problems

With a career spanning over two decades in the creative and marketing industries, I specialize in crafting strategies that address and resolve the toughest problems your business faces.

Clients

How I work?

Client-Centric Approach

1. Extensive Market Research and Tech Audit

Overview: The transformative journey begins with comprehensive market analysis and a technology audit. Delving deep into market environments, competitors, and current tech infrastructures to identify opportunities and areas for improvement.

Process: Advanced analytics tools are utilized to assess web reach and online presence, ensuring a solid foundation of data to build upon.

2. Team Integration and Assessment

Overview: Seamless integration with existing teams to understand dynamics and strengths. This phase involves evaluating current marketing and sales operations to align strategies with the company’s culture and goals.

Process: Workshops and training sessions are conducted to ensure all team members are aligned with the new strategic direction, fostering teamwork and commitment.

3. Development of a 90-Day Action Plan

Overview: A tailored 90-day action plan is developed based on insights from initial assessments. The plan focuses on quick wins and sets the groundwork for long-term strategies to enhance sales, marketing effectiveness, and digital presence.

Process: The plan includes specific milestones, KPIs for measuring success, and scheduled reviews to ensure the project stays on track and adapts to any unforeseen changes or challenges.

4. Implementation and Execution

Overview: This phase transitions the strategic plan into actionable steps, focusing on the creation and deployment of targeted content and design elements. It’s here that the marketing strategies materialize through precise and compelling content, aligned with the established brand identity and design aesthetics.

Process: The execution involves careful monitoring of content effectiveness and design appeal across all digital platforms. Regular feedback loops and data-driven insights are utilized to refine and optimize the output continuously.

5. Review and Scale

Overview: At the end of the initial 90-day period, a thorough review of the outcomes against the set objectives is conducted. This step is crucial to understanding the impact of the strategies and deciding on the next steps for scaling successful practices.

Process: Based on the review, recommendations for future strategies, further optimizations, and potential expansions are provided to ensure sustained growth and improvement in all areas of the business.

Solutions

Discover how strategies in design and marketing integration transform business challenges into growth opportunities. View the solutions that turn insights into actionable outcomes across various industries.

How Strategic Marketing Can Transform Your Business.

Explore real-world examples where strategic marketing has driven growth and innovation. Each case study illustrates solutions to unique challenges, demonstrating my approach to meeting diverse client needs.

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